I managed Ariana Koblitz at MetLife. In that time, she introduced a new practice bridging the outputs of market research to implementation across multiple channels (be it in person, online, or via paper collateral). Our challenge was to bring a variety of stakeholders along the journey, exposing them to new ways of thinking and not letting the discomfort of new behaviors get in the way. Ariana prioritized building strong relationships across the company, in particular with our partner teams in Mexico, Japan, China, and Korea.
Raj Bhandari - former client
Ariana knows what she is doing. We needed help with understanding our customer's needs and coming up with product features and we got exactly that from Ariana. She was a great guide through the process, explaining her methodology, helping us define our questions, finding not so obvious insights, and taking them all the way to actionable items. Ariana was also professional and easy to work with. She is superbly qualified and a top performer within the outside consultants I have worked work. I plan on working with her again.
Stefanie Norvaisas - VP of Strategy & Principal, Delve
I had the pleasure of working with Ariana at Delve (formerly Design Concepts). Ariana is hard working, creative, insightful and fun to have on a team and in the office. Ariana worked as a design researcher on a complex project mapping the HIV journey. She helped conduct qualitative in home and in office research across the United States, collaborated in analyzing the data, visualizing the findings and creating an experience map and recommendations for the client. I am happy to recommend Ariana and serve as a reference for her.
